Technology
Singapore
SME/Startup
"Alibaba Cloud has helped us by providing the comprehensive suite of cloud-native technologies that serves as the necessary foundation for FizzDragon to focus on its core mission: innovating AIGC film production and education, without worrying about underlying infrastructure limitations."
Chen Zhuo (Pax)
Founder & CEO of FizzDragon
About FizzDragon
FizzDragon is a Singapore-based, pioneering technology and entertainment company that operates the world's first full-process Artificial Intelligence Generated Content (AIGC) film production platform. Designed to democratize filmmaking, it allows creators to generate entire movies, series, and webcomics directly from scripts.
Challenge
FizzDragon needed to coordinate a decentralized network of over 130 creators across 13 countries to produce a cinema-grade feature film. This required a highly scalable and stable IT infrastructure to support its "AIGC Global Creator System," a complex platform integrating over 20 mainstream video AI tools and nearly 100 proprietary AI agents. The core challenge was managing immense AI inference workloads and orchestrating a distributed, collaborative production pipeline that rivals traditional studios.
FizzDragon's ambitious plan to rapidly scale its creator community demanded a cloud partner capable of supporting rapid global growth, seamless international collaboration, and a high-performance, low-latency platform for its users worldwide.
Why Alibaba Cloud
● Regional Strength: Alibaba Cloud's robust global infrastructure, particularly its strong presence in the Asia-Pacific region, aligns with FizzDragon's headquarters and primary market in Singapore.● Performance and Scalability: Alibaba Cloud provides a reliable, scalable, and high-performance cloud platform to handle intensive AI workloads and massive data transfer for global collaboration.
● Proven Partnership: FizzDragon's recognition in the Alibaba Cloud Jumpstarter competition established a strong partnership foundation.
● Cloud-Native Foundation: Alibaba Cloud's cloud-native technology stack frees FizzDragon to focus on AIGC innovation rather than infrastructure management.
Architecture
FizzDragon leverages a suite of Alibaba Cloud products to build its "AIGC Global Creator System":● Elastic Compute Service (ECS): Powers intensive AI model training and inference, including image, video, and audio generation, with accelerated compute instances.
● Object Storage Service (OSS): Stores and serves massive amounts of generated content, assets, and training data.
● Content Delivery Network (CDN): Enables low-latency delivery of high-quality video content to a global audience.
● ApsaraDB RDS: Manages user data, project metadata, and operational databases.
● Container Service for Kubernetes (ACK): Enables a flexible, scalable microservices architecture for the platform's 90+ AI agents through serverless and container technologies, allowing efficient scaling and cost management.
At the AI model layer, FizzDragon integrates three core Alibaba AI capabilities to power the full creative workflow:
● Qwen: Powers real-time narrative branching for interactive cinematic games — generating dynamic dialogues, plot twists, and side quests so that 10,000 players can experience 10,000 unique outcomes. Also assists screenwriters with story outlines, character arcs, and script variations while maintaining narrative consistency across formats.
● Wan: Converts scripts into visual storyboards and concept art, enabling creative teams to align on visual direction before production begins. In interactive games, Wan generates scene illustrations reflecting branching storylines.
● Happy Horse: Generates high-quality video clips from scripts or storyboards — producing cinematic footage for films, short dramas, and game cutscenes with consistent character appearance. Supports targeted re-generation for rapid iteration without re-rendering entire clips.
Key Results
● End-to-End AI Pipeline: Established a seamless idea-to-screen workflow integrating Qwen, Wan, and Happy Horse, reducing creative iteration cycles from weeks to hours.● Scalable Global Collaboration: Successfully scaled a global creator network from 130 to over 600 studios, proving the platform's ability to handle explosive growth and distributed workflows.
● Validated Business Model: Enabled the world's first AIGC feature film to achieve a theatrical release and commercial success in Singapore and Malaysia, proving the viability of the decentralized production model.
● Reduced Production Timeline: Achieved in 6 months what traditionally takes 3–5 years, demonstrating a significant increase in production efficiency.
Looking Forward
FizzDragon plans to expand its AIGC education ecosystem, aiming to empower 100,000 creators in the next three years and grow its community to over 5,000 studios. Future plans include deeper integration with Alibaba's AI models and Alibaba Cloud's serverless technologies to further optimize the platform, enabling seamless global co-creation and IP distribution while solidifying its position as the leading platform for next-generation filmmakers.
Featured Products
Full-range, open-source, multimodal, and multi-functional
Accelerate deployment and scaling of Qwen, Wan, and more leading models on one secure Alibaba Cloud platform
Elastic and secure virtual cloud servers to cater all your cloud hosting needs.
Fully managed object storage service to store and access any amount of data from anywhere
A fast, stable and customizable content delivery service for accelerated content distribution to users worldwide
The cloud-managed relational database service (RDS) that supports MySQL, PostgreSQL, MariaDB, and SQL Server, featuring flexibility, ease of use, high performance, and strong security.
A Kubernetes-based service that ensures high efficiency for enterprises by running containerized applications on the cloud
Other Related Stories
A2E
Powered by Alibaba Cloud’s robust compute and scalable storage, A2E.AI provides users worldwide with lightning-fast AI video generation and advanced imaging experiences.
Akool
Akool leveraged Alibaba Cloud’s full-stack AI capabilities, including Wan2.6 and Qwen-VL, to build and scale its AI video generation and real-time interaction solutions globally. This enabled the company to address complex use cases, such as e-commerce marketing, improving performance and reliability.
JoyPix
JoyPix adopted the API version of Alibaba‘s Wan video generation model to deliver high-quality video at a significantly lower cost while optimizing infrastructure operations. This accelerated the value and business growth of its creator platform.
Snapshot
FizzDragon leveraged Alibaba Cloud's scalable infrastructure and Alibaba's AI models — Qwen, Wan, and Happy Horse — to build its "AIGC Global Creator System," coordinating a decentralized network of international creators to produce the world's first full-process AIGC feature film in a fraction of the traditional timeline.
Product/Solution Used
View More Solutions
Related Whitepaper
Alibaba Cloud Generative AI Solution Whitepaper
This whitepaper is a comprehensive guide on the generative AI (GenAI) products, technology, and capabilities of Alibaba Cloud.
Download
A Free Trial That Lets You Build Big!
Start building with 80+ products and up to 12 months usage for Elastic Compute Service
Get Started for Free Get Started for Free