Using Data to Drive Successful Business Transformation

A Mixed Computing, Storage, and Services Environment Drives Business Change in Any Industry

People have long recognized the importance of information in making sound decisions. A modern-sounding concept like "business intelligence" is older than most of us realize. In fact, they coined the term in the 1800s to describe a banker whose skill to collect and interpret data had granted him a significant advantage over his rivals.

Presently, we have far more information on how to become more data driven than ever before, and it is growing at an alarming rate. However, it is not only the volume that has risen. The quality of data has increased to those who can effectively harness it. Consider the most successful companies today, those with the most innovative business models and products. Whatever industry they are transforming, from retail to transportation to banking, the companies all have one thing in common: deep competence with data.

It makes no difference whether the data is in a single cloud, distributed across different clouds, at the edge or on-premises. Those who are well positioned to succeed in business transformation have a better understanding of what data quality is. They are modernizing their systems to collect and analyze data from anywhere, successfully isolating the signal from the noise to drive more value and create entirely new business models.

Consider introducing new methods, ideas and products

Of course, data expertise is simply one factor in running a prosperous business. It is also necessary to have a mentality that is open to change and embraces innovation. There is a long list of firms that were trailblazers in their day but fell behind hungrier, younger rivals. However, this does not imply that only startups and businesses born in the digital age have a monopoly on innovation.

Although the Internet has changed the retail industry, most people still prefer to shop in person. The nature of the in-person experience has changed. Many of the companies leading the way are long-established firms with a strong understanding of their client base and a willingness to find ways to improve data quality, as well as to update business strategies and the underlying technologies that support them.

During the pandemic, major retail brands sped up a then-existing tendency toward hybrid shopping, making it common for clients to shop online and then collect curbside or in store. This combination of the virtual and the physical is here to stay.

Likewise, the finance sector has adjusted to new consumer expectations for 24-hour access from any device. Customers no longer wait in line at a bank for a teller to become available. instead, they can interact with an AI-powered virtual agent online or over the phone, while a powerful mainframe computer analyzes transactions in real time in the background.

An advanced mix of cloud solutions and on-premises infrastructure drives business transformation at scale, delivering a seamless experience to the end user when done correctly. Data drives these experiences, and the firms that have modernized to exploit data wherever it is located will dominate the future.

A mixed data environment offers the benefits of cloud data management.

An innovative mindset is critical to a company's long-term success, but without the appropriate cloud data management capabilities, results are unlikely. It is critical to implement a hybrid cloud strategy. This method unifies and combines private cloud, public cloud and on-premises infrastructure to form a flexible, single and cost-effective IT infrastructure.

For example, Coca Cola Europe has migrated mission-critical workloads to the cloud. This gives the organization a unified view and a single point of control over its entire IT infrastructure and shows how cloud computing can transform business.

The benefits of a hybrid cloud go beyond simply giving businesses more control over their resources. Development and IT operations teams can reduce costs across all of their clouds while improving regulatory compliance and security.

Hybrid cloud computing accelerates business transformation by enabling companies to discover new value in their data and modernize applications more quickly. Shorter product development times result in accelerated innovation and faster delivery of new products to customers, as well as faster delivery of applications closer to the client. In addition, a hybrid cloud enables faster integration and collaboration with partners or third parties to deliver new products and services.

A hybrid cloud drives businesses forward

Whatever the sector, a hybrid cloud can drive ongoing business transformation even as the world changes.

Of course, effectively implementing this strategy takes time. To progress from adoption to deep expertise, it is necessary to invest not only in technology but also in the skills of those implementing it. Companies that effectively deploy a hybrid cloud to meet today's business demands will be in the best position in the future.

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