Media
Philippines
Enterprise/Public Sector
"Alibaba Cloud’s solution offerings and approach for the storage requirement are strategic, highly scalable and more cost effective, which stand out against the competitors."
About ABS-CBN
ABS-CBN is one of the Philippines’ leading media and entertainment companies, with service offerings across different media platforms, catering to a wide array of audience segments of over 120 million people in the Philippines and abroad.
Spanning decades of operation in media, entertainment, news, and current affairs, ABS-CBN is known for producing quality TV and radio shows, films, and event magazines in the Philippines.
Challenge
• ABS-CBN's existing archive has been largely managed on existing LTO tape infrastructure. The many years of archived data bring the challenge of accessing data in a timely manner and lifecycle management to optimize the total capacity needed for storage. The solution needs to be highly scalable without LTO generation migration hassle.
• As a content company, ABS CBN has to secure its content not being tied down by conventional on-premise data centers, which need to be protected from power outages, fire, and unforeseen circumstances.
• ABS-CBN’s primary requirement is to migrate the legacy LTO media archive to minimize the hardware footprint and CAPEX cost.
• Building toward a pandemic-proof Non-Linear Editing (NLE) workflow is also a must for the digital transformation initiative.
Why Alibaba Cloud
ABS-CBN’s primary goal is to expand the accessibility and resiliency of its content to operations beyond the physical walls of its compound. ABS-CBN partnered with Alibaba Cloud based on its local presence in the Philippines, proven storage, scalable service for media and entertainment globally, support from the extended technical and operations teams, and access to the Alibaba ecosystem (i.e., Lazada). Alibaba Cloud’s solution offerings and approach for the storage requirement are strategic, highly scalable, and cost-effective, which stand out against the competitors.
With Alibaba Cloud providing accessibility and resiliency, ABS-CBN can virtually produce content anywhere with partners (like Lucidlink), where editing content can happen collaboratively anywhere in the world.
Architecture
Alibaba Cloud has given ABS-CBN access to the highly secure and reliable Object Storage Service (OSS) across multiple regions as part of their cloud transformation journey to minimize on-premises hardware. ABS-CBN has expressed interest in working with IaaS solutions over the course of this long-term agreement, providing Alibaba Cloud access to their partners and building an interactive media solution with their existing ISVs.
With a single storage product OSS, Alibaba Cloud provides the business requirement in both media asset archival and content creation. Part of the roadmap, OSS Cold Archive is positioned as the cost-effective replacement for the LTO archive that ensures data integrity forever without the management overhead.
OSS Standard, together as a joint solution with storage software ISV, Lucidlink, helps ABS-CBN embark on a new way of doing NLE by maximizing the ROI of existing workstations and providing a pandemic-proof design to allow content creators to work remotely from anywhere in the world.
Looking Forward
Moving forward, ABS-CBN's next steps for digital transformation (in partnership with Alibaba Cloud) will focus mainly on innovation on the cloud, exploring media processing on the cloud, and enhancing the current streams they provide on their digital channels.
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Snapshot
With Alibaba Cloud's highly secure and reliable cloud computing services, ABS-CBN is able to reliably protect its data and virtually produce content anywhere in the world.
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