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Chat App Message Service:Data panel

Last Updated:Dec 18, 2025

The data panel helps you understand the trigger status of the flow. The metrics vary slightly depending on the trigger type. This topic uses WhatsApp as an example.

Metric definitions

  • Triggers per Number

    The total number of times each number bound to the flow has been triggered. If a flow is bound to multiple numbers, the bar chart displays the number of triggers (PV) and unique visitors (UV) for each number separately.

  • Flow triggers

    The total number of times the flow was triggered within a specified time range.

  • Unique visitors

    The total number of users who triggered the flow, with duplicates removed based on their phone numbers or user IDs.

    Note
    • For WhatsApp or Viber, users are deduplicated by phone number.

    • For Messenger or Instagram, users are deduplicated by the user ID generated by Meta.

Instructions

  1. Select a time range

    You can query data from the last 30 days. To view data for a specific date, use the date picker to select a precise time period.

  2. Select a bound number

    If a flow is bound to multiple numbers, you can select a specific number to view its trigger data.

  3. Select a flow version

    To view the trigger data for a specific version, select the target version number from the drop-down menu.

Panel sections

Triggers per Number

This section shows data for each phone number bound to the flow. The bar chart displays the following for each number:

  • PV: The number of flow triggers.

  • UV: The number of unique visitors.

Flow triggers

The total number of times the current flow was triggered within the selected time range:

  • The line chart on the left shows the daily trigger trend.

  • The pie chart on the right shows the trigger distribution by country/region (based on the country code of the user's phone number).

  • Click More to view the data table.

Unique visitors

The number of visitors after deduplication based on their phone numbers:

  • If a user triggers the flow multiple times, they are still counted as 1 unique visitor.

  • The line chart on the left shows the daily visitor trend.

  • The pie chart on the right shows the visitor distribution by country/region.

  • Click More to view the data table.

Note

When the trigger type is Manual, Messenger, or Instagram, some metrics (such as Unique Visitors) cannot be fully displayed because user phone numbers are not available. The overall data presentation differs from that of WhatsApp and Viber.