The future plans for Digital Crew are to continue collaborating closely with Alibaba Cloud to utilise their cloud structure to further improvise our work flow and productivity by using the platform and to help our clients make informed marketing decisions from big data.

Featured Products

Elastic Compute Service - ECSTablestore - OTSMaxCompute

About Digital Crew

Digital Crew is a multilingual digital marketing agency that was founded in 2014 by Ophenia Liang and Reheen Guin. It expanded to over 50 full time employees within a span of 4 years and now has offices in Australia, China, India, United States and Japan. As a multilingual agency, Digital Crew specializes in helping western brands expand into Asia with a strong focus on the China market. The agency also helps Chinese brands with their expansion plans in other markets. Digital Crew has delivered more than 350 multilingual digital projects for both B2B and B2C brands with clientele including global brands like L’Oreal, DHL, Grace Chemicals, IELTS, Victorian Government, JLL, Country Garden Real Estate, Western Union and many more. Digital Crew has a strong relationship with Alibaba Cloud and work together to deliver the best solutions for clients such as hosting in Australia, USA or Mainland China, ICP license, Domain management, server architecture, Content Delivery Network (CDN) and many more.

The Challenge

Clients have their current website hosting in their host country and this can be a challenge when they want to expand into China as the current website tends to load slowly due to firewall challenges in China. Accordingly, Digital Crew help clients set up a new hosting environments in Mainland China as well as applying for ICP (Internet Content Provider) licenses. The agency is also available to help customers manage their domain and use a CDN to improve site speed and load times.


There are several challenges when supporting clients across international markets, high levels of automation in development and monitoring (to achieve the standard development and administration cycle with a relatively small team) Automation is a time-consuming process and it needs to be tackled with time or ample workforce for faster results Keeping up with the trend with the most recent and stable technology (for a small team has the flexibility to adopt new technologies faster) Alibaba Cloud is available 24x7 for technical support with excellent value resulting in a 99.99% uptime for seamless web services. Alibaba has the advantage for hosting in Mainland China with comprehensive coverage around the globe. The intuitive ICP application process has eased the workload for the web development team and strong server access throughout Mainland China has fastened the domain and hosting process. Alibaba Cloud’s supportive assistance in a timely manner with dedicated local personnel has helped us update features quickly for clients. The compatible credit system for simple payment solutions doesn’t come with any hidden costs and the buying process is as transparent as it can be. The Comprehensive server and website monitor have relieved administrator pressure

Why Alibaba Cloud

Digital Crew have successfully deployed multiple ECS with Database storage and online storage, hosting tens of websites and multiple successful ICP applications through the Alibaba cloud platform. The online storage has helped Digital Crew ecommerce websites with high level of security and quick loading speed.