You can analyze the effects of WeChat marketing tasks and view the analysis data by WeChat official account, including the overall overview, trend analysis, and number of articles read (by source).
Choose Workspace> User Marketing > Reach Marketing > WeChat > Effect Analysis to analyze the marketing effect.
Overview: the number of followers, articles, 10W + articles read, articles read, shared, and favorites of the current official account, and the trends of the last seven days (excluding the current day).
Trend Analysis: analyzes the trends of the number of followers, articles, 10W + articles read, articles read, shared, and articles collected within the specified time range. Only the selected key items are displayed in the line chart.
Article Readings (by Source): displays the number of articles read within the specified period of time by source. You can select only the number of articles read from the specified source.
