This topic describes the scenarios of ApsaraVideo Media Processing (MPS).

Adaption to different terminal devices and network environments

You can convert the format and definition of a media file to adapt to various terminal devices and network conditions.

Automated review for higher efficiency

MPS intelligently detects pornographic content, terrorism content, ads, and undesirable content in a video. This feature can help you reduce manpower costs for manual review and lower the risks that may be brought by non-compliant content.

Efficient encoding for reduced costs

MPS uses efficient encoding algorithms to reduce the bitrate and stuttering in playback without compromising the video quality. Storage and traffic costs are saved.

Smart production technologies for video enhancement and reproduction

You can use MPS to transcode a poor-quality video to a version in a higher definition and generate new media files by adding watermarks, taking snapshots, or editing. These features are implemented based on smart production technologies, such as video AI, the super-resolution technology, and media processing technologies.

Video encryption and copyright protection

The media fingerprint and video encryption technologies are used to provide copyright protection, hotlink protection, and infringement tracing capabilities.

Intelligent data analysis for a higher CVR

The video AI feature learns from image aesthetics and a large amount of user behavior data, and selects the optimal snapshot of a video as the thumbnail to improve the conversion rate (CVR) of the video.