Reach global users more accurately and efficiently via WhatsApps

ChatAPP is a messaging API created by Alibaba Cloud for global enterprises to reach and engage users efficiently, currently supporting WhatsApp. By using ChatApp, you can:

Send Notifications
Send messages to notify your customers about specific information such as logistics information. ChatApp can help improve the message arrival rate and reduce user complaints.
Implement Self-services
Set varieties of replies to help your customers resolve issues in a quick manner.
Implement OTP-based Identity Authentication
Authenticate your customers based on their social media accounts. So that your customers do not need to enter their passwords each time they log on to your business system. This helps improve the user experience of your business system.
Implement Customer Services
Implement two-way communication with your customers. By using ChatApp, you can respond to your customers in real time.

Use Cases

Regardless of the industry, you can send verification, notification, and marketing messages to and receive messages from your customers by using the ChatAPP messaging system. After you receive a message from a customer, a convenient and efficient conversation follows.


Efficient Information Transfer

Delivers messages to 1.5 billion mobile device users worldwide across operating systems and carriers. This ensures a high message delivery rate and message reading rate.

Valuable Communication

Provides diversified message types such as text, emojis, location, pictures, videos, audios, and applications. This ensures the accuracy of the message content and meets various communication needs. Communication is upgraded from unilateral communications to two-way interactions. This improves user stickiness and enables more in-depth communication in multiple business scenarios.

Low Cost

Provides easy-to-use APIs. You only need to know the specifications and functions of Alibaba Cloud APIs. You do not need to bother with the complex functional differences, policy differences, and technical deployment differences of the underlying platforms. You do not need to maintain a separate production environment for each platform. No extra cost is needed.

Feature Highlights

Hybrid Channels to Improve Reach Rate

If your message is not successfully sent via WhatsApp, the text message can fall back to the SMS channel to send.

Ease of Integration

Supports mainstream programming languages such as Java, PHP, Python, and C# to ensure quick integrated development.

Real-time Status Report

Pushes the status of a message in real time. Message states include Sent, Delivered, and Read. This ensures the accuracy and efficiency of your business operations.

High Security and Stability

Provides business capabilities based on the security system of Alibaba Cloud to ensure high reliability and stability.

Get Started


Activate ChatApp

Log on to the ChatAPP console.
Click Agree and Start to go to the management page.


Registered WhatsApp Business Account

In the left-side navigation pane, choose Register for WABA > Register to go to the Facebook logon page.
Choose Start > Continue.
Follow the on-screen instructions to register an account


Verify your mobile phone number

In the left-side navigation pane, select ChatBot Design.
Select the WhatsApp Business account to which you want to bind your mobile phone number, and click Synchronize Number.
After the system generates a certificate, choose Use This Number > Number Verification and enter the verification code.
For more information, see Manage phone numbers.


Create a message template

In the left-side navigation pane, choose Template Design > Add.
Enter the template information and click OK to go to the template editing page.
On the page that appears, configure the template.
Choose Save > Submit for Audit. After the template is reviewed and approved, you can use the template to send messages.


Send messages

In the left-side navigation pane, click Send Message and follow the on-screen instructions to edit the message information.
Click Send.

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