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Identity as a Service:Branding

Last Updated:Dec 04, 2025

This topic describes how to configure branding information in the IDaaS console. These settings include company information, logon page style, text, terms, and default redirects. This lets you customize logon pages for multi-brand and multi-domain name scenarios.

Default brand

The branding feature lets you manage the system's default brand and custom brands. This meets the personalization needs for multi-brand and multi-domain name scenarios.

  • Quantity limit: The system has one built-in default brand that you cannot delete.

  • Scope: Applies only to the default endpoint.

  • Configurable items:

    • Enterprise: Enterprise Icon, Favicon, and Enterprise Name.

    • Login Page Configuration: Policy Configuration and Default Jump.

  • Interface limitations: The Style Settings and Text Settings tabs are not displayed. You can only modify the basic information listed above.

Custom brand

  • Quantity limit: You can create only one custom brand.

  • Scope: You can attach a custom domain name.

  • Configurable items: Full brand customization is supported.

    • Enterprise: Enterprise Icon, Favicon, and Enterprise Name.

    • Login Page Configuration: Style Settings (such as theme color and layout), Text Settings (such as interface text and prompts), Policy Configuration, and Default Jump.

  • Permissions: You can Disable, Enable, Modify, and Delete the brand.

    Brand name management: To the right of the brand name, click the Modify or Delete button to change the name or delete the brand.

Create a custom brand

  1. Log on to the Alibaba Cloud IDaaS console and select the target IDaaS instance. In the navigation pane on the left, choose Branding to go to the Branding tab.

  2. Click Create Brand. The Create Brand dialog box appears.image

  3. Enter a name for the brand. This is required and must be 1 to 64 characters long.

  4. After you enter the brand name, click Save at the bottom of the dialog box to save the brand information.

Configure the effective domain name

  1. In the navigation pane on the left of the console, choose Branding. Find the target brand and click Configure Effective Domain.

  2. In the Configure Effective Domain dialog box, select Custom Domain Name and click OK.image

Company information

  1. In the Enterprise area for the target brand, click Configure.

  2. Configure the company information.

    1. Enterprise Icon: Upload a company logo to display on the logon and portal pages. The image must be in PNG or JPG format, 1 MB or smaller, and square. A size of 256 × 256 pixels is recommended.

    2. Favicon: The company favicon appears in the browser tab for the logon and portal pages. The image must be in PNG format and square. A size of 32 × 32 pixels is recommended.

    3. Enterprise Name: Enter a company name from 1 to 64 characters long. You can set different names for different interface languages.

    4. Preview: In the upper-right corner of the page, select PC or Mobile to see a real-time preview.

  3. Publish the configuration. At the bottom of the page, click Save and Publish to apply the configuration immediately.

Logon page configuration

Style configuration

  1. Go to the Login Page Configuration page. In the navigation pane on the left of the console, choose Branding and find the target brand. On the brand configuration page, choose Login Page Configuration > Configure.image

  2. Style Settings.

    • Enterprise Icon: For the company icon, select a size (Large, Medium, or Small) and an alignment (Left, Center, or Right).

    • Company Name: For the company name, select an alignment (Left, Center, or Right).

    • Page Background:

      • Select Solid Color Background and set the background color in the color picker.

      • Select Image Background, and then follow the on-screen instructions to set the background image effect, such as Fill Screen, Center, Tile, Stretch, or Fit To Screen.

    • Login Form Position: For the logon box position, select Left, Center, or Right.

  3. Preview and test.

    • After you click Save, select PC or Mobile in the Preview section on the right to see the page effect.

    • Click Logon Experience to open the actual logon page and test the interaction.

    • To restore the style to its previous state, click Restore Configuration.

  4. Save and publish.

    • After you finish the configuration, click Save in the lower-left corner of the page to save the current configuration as a draft.

    • To make the configuration public, click Publish.

Text configurationimage

  1. Go to the Login Page Configuration page. In the navigation pane on the left of the console, choose Branding and find the target brand. On the brand configuration page, choose Login Page Configuration > Configure.

  2. Select Language. From the Select Language drop-down list, select the language to edit, such as 简体中文(zh-Hans-CN) or English (en-US).

    Note

    You can set a separate set of text and styles for each language. After you switch languages, you can configure and save them separately.

  3. Configure the Enterprise Name. You can set the font weight and font size to select a suitable display style.

  4. Configure the placeholder text for Username and Password. Under Username and Password, edit the placeholder text for the two input boxes:

    • Username placeholder (for example, Enter your account name, phone number, or mailbox).

    • Password placeholder (for example, Enter your password).

    • You can set font styles for this text, such as font weight and font size.

  5. Insert Custom Link. The custom link appears at a specified location on the logon page, allowing users to navigate to an external page.

    • Link Name: The custom display text (for example, Help Center or Forgot Password).

    • Link URL: The full URL (must start with https://).

Terms configurationimage

  1. Go to the Login Page Configuration page. In the navigation pane on the left of the console, choose Branding and find the target brand. On the brand configuration page, choose Login Page Configuration > Configure.

  2. Select the terms to display.

    In the Custom Privacy Policy area, click the Select Policy drop-down list and select a term that you have created. If the drop-down list is empty, you must first Add Policy in the Custom Privacy Policy section.

  3. Publish the configuration. At the bottom of the page, click Save and Publish to apply the configuration immediately.

Default redirectimage

  1. Go to the Login Page Configuration page. In the navigation pane on the left of the console, choose Branding and find the target brand. On the brand configuration page, choose Login Page Configuration > Configure.

  2. Select the Default Jump application.

    1. Click the search icon to the right of the Default Redirection Application input box.

    2. From the list that appears, select the application to use as the default redirect target (for example, MyApp or IDaaS Application Portal).

  3. Save the configuration. After you make your selection, click Save in the lower-left corner of the page to save the configuration.