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Terminology

Last Updated: Sep 06, 2021

A

Android device ID (Ad-token)
The unique identifier of Android device, mainly used in client SDK.

App ID
App ID, generated when an App is created.

B

Bind relation
The mapping relation between device token and user ID, in connection with two operations: binding and unbinding.

Broadcast Push
Used to push the same message to all devices. The message content is generated by replacing parameters in template.

Business message ID
Business message ID is used to uniquely identify a message in the business system. It can be system generated or customized by user.

D

Device Token
The unique identifier of iOS device, provided by iOS system.

M

Multiple Push

Used to push customized message to a large number of targets. The message content is generated by using the same template and replacing parameters with different content according to different targets.

P

Push certificate
The certification, in iOS, used to establish connections with Apple’s APNs servers.

S

Simple Push
Used to push the same message to individual target(s).

T

Target ID/Token
The target to push message to, which can be Ad-token of Android, Device Token of iOS or userId and is determined according to context.

Task Name
Each message push is identified as a task.

Template
The framework to generate a message, including attribute configuration of message, message content and placeholders which can be dynamically replaced.

Template KV
“k” is the placeholder parameter in template; “v” is the parameter to be replaced.

Template placeholder
The dynamically replaceable parameters in template configuration.

Template Push
Used to push the same message to individual target(s). The message content is generated by replacing parameters in template.

U

User ID
Used to identify user, corresponding to device, normally used for binding.