"With Alibaba Cloud's highly scalable and flexible infrastructure, we are able to store and analyze large volumes of data while delivering an enhanced experience to our users in China and without it taking away from our key, day-to-day business operations. In addition, Alibaba gives our team the tools they need to maintain our culture of constant innovation and growth. It's a winning combination."
-Mikayel Vardanyan; Chief Product Officer at PicsArt
PicsArt makes it easy for anyone to tap into their inner artist. Founded on the belief that there's a creator in all of us and that everyone should have a fun and simple way to make and share amazing content, PicsArt’s mission is to empower the work to create, and one day have billions of people creating and sharing their stories on PicsArt.
PicsArt is the world's largest creative platform with more than 100 million monthly active users and influencers. Every month, the PicsArt community creates, remixes and shares nearly one billion images and videos make it the largest open-source collection of content in the world. Featuring free-to-edit images and photos, limitless photo editing tools and stickers for budding artists, it’s a perfect platform to capture everyday moments, celebrate a passion, promote a business, or express individual artistry.
Most modern image and video editing tools are expensive and desktop focused, but PicsArt quickly recognized that today's generation is mobile-focused and want to create and share on-the-goinspring them to create a place where users could capture, creatively edit, and share photos across any platform in a matter of minutes. But to do so, PicsArt needed a cloud provider that could provide a seamless experience and the agility to keep up with a growing user base and increasing demands. For PicsArt, one of the most important markets for their ever-growing user base is China and finding a Cloud provider to support their growth and development was not as difficult as it may seem. Enter Alibaba Cloud.
By employing, Alibaba Cloud's fabulous four, a product bundle that includes Elastic Compute Service (ECS), Server Load Balancer (SLB), Object Storage Service (OSS) and Content Delivery Network (CDN), Alibaba Cloud provided the computing power, elasticity, storage, and content network that PicsArt needed to be successful in China. This included stability and reliability, as well as dynamically scaling up or down according to PicsArt’s traffic demands.
Why Alibaba Cloud?
Alibaba Cloud helped improve PicsArt’s network performance and customer experiences.It resulted in rapid business growth in China for the company.
By working with Alibaba Cloud, users in China can now use PicsArt more efficiently allowing for them to unleash their inner artist, and enabling PicsArt to truly span the globe.